So, what is this project all about?


It's not about a specific achievement. It’s not about winning or losing. It’s about the human spirit. It’s about the fight. It's about hope.

The Finity Project is about the ones who are beating the odds in life, in love with life, or fighting for more life. 


And what are we about?


What matters to us is the young girl of 18 just diagnosed with MS who feels like her world is over. Maybe, if we do this right, she’ll watch The Finity Project and learn that in fact, the world is waiting for her. What matters is the money we raise that allows for developments in research, extending the life expectancy of those with Cystic Fibrosis, so they can continue to live as beautifully as they do. What matters is Simon Keith, and his fight to not just live, but to survive a heart transplant and go on to become a professional athlete; to tell his story and to help others find that kind of strength. What matters is every person who has someone they couldn’t save, a friend they watch suffer, a soul mate they fear losing or a life they feel changing forever; the parents who once experienced the thrill of their daughter’s first step, now afraid of ever having to witness her last. What matters to us, is that you matter.

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